Despite vast investments in IT, there is scant research and empirical data that connects, in depth, IT with firm performance in the hospitality industry. However, the literature does show partial evidence and examples of particular technologies. After an extensive literature review, we posit four global paths through which IT can impact hotel performance and, for each one, the precise mechanisms that cause these influences. [Seguir leyendo...]
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A model that connects information technology and hotel performance (paper published)
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- New book chapter published: Impact of Artificial Intelligence in Travel, Tourism, and Hospitality 1/October/2020
- Awarded the Journal Paper of the Year for papers published in 2019 17/January/2020
- Predicting the intentions to use chatbots for travel and tourism (article published) 20/February/2020
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